Umayyad Park, Damascus · more than 15,000 visitors every evening
The Syrian Village Festival needed more than a website. We built its official site, a system that sells 141 booths through a live map, and a POS system that runs the accounts of six investors. Three operational systems, built and deployed in the 17 days before opening.
Client — Syrian Village Festival · Scope — festival website, booth sales, POS system · MAY–JUN 2026 · DAMASCUS
The official site was built in Arabic and English to bring together the festival information, its seven stations, the site plan, the sponsorship packages and the booth booking. The aim was one reference that a visitor or an investor could come back to before the festival and during it.
Most visits to the festival site come from phones, in an environment where the network is not always stable. So the interface was built for the phone first: less weight to load, and fast access to the stations, the site plan and the essential information.
DISCOVERY prepared a performance report for the festival's official Instagram account — a reading of the official Instagram Insights data documenting what the account achieved over the festival period: 3.9 million views and 375,000 accounts reached.
Daily operationthroughout the festival.15,000+ visitors
every evening.
We turned the festival site plan into an interactive sales map. Every booth shows its current state — available or sold — and the moment a sale is recorded the state updates for the whole team. Everyone works from the same sales data instead of separate spreadsheets and notebooks.
The same map is what the public sees on the website and what the team uses internally to manage the booths.
Instead of asking each sellerabout the last booth sold,the status of 141 boothsis now visible to the team on one screen.
And at the end of the day the accounts move into that same system, instead of being collected from separate notebooks.
The system runs the sales of six investors on different percentages. The invoice is recorded at the moment of sale, the commission is calculated on the server against the agreed percentage, and each investor sees their own data inside a separate account with defined permissions.
A recorded invoice cannot be edited once approved, and the daily working cycle closes inside the system.
The POS system was designed to work locally first. The cashier does not have to wait for the network to complete a sale or print an invoice.
Records the order, saves the invoice locally and prints it straight away.
The invoice waits under a unique ID until syncing becomes possible.
The system retries the sync periodically and as soon as the connection returns, without creating a duplicate invoice.
The data reaches the server and the investor's share is calculated against the agreed percentage.
The internet may drop.
The sale does not stop.
operational systemsFestival website · booth sales · POS
to build the booth sales systemfrom idea to deployment
sales boothsmanaged from one map
lost invoicesduring live operation
In 17 days we built and deployed three systems for a festival that draws more than 15,000 visitors every evening. The site speaks to the public and to the investors, the sales map runs 141 booths, and the POS system holds the sales of six investors and keeps working when the internet drops.
Where does youroperation break down?
Discuss the system with us ↗